Monday, June 5, 2023

Affiliate Marketing: 5 Best Options in 2023

Do you realize you can make money simply by advertising other people’s products and receiving a commission on each sale? 

Affiliate marketing can be a road to success for entrepreneurs.

Affiliate marketing is a performance-based marketing strategy that involves promoting other companies products or services, and earning a commission for every successful sale or lead generated from your referral.

It’s a mutually beneficial relationship between the affiliate, the company, and the customer, where the affiliate acts as a middleman, promoting the company’s products to their audience, and earning a commission for their efforts.

Affiliate marketing has become a popular method for businesses to reach new customers, and for individuals to earn an income by promoting products they believe in.

With the rise of e-commerce and the internet, affiliate marketing has opened up new opportunities for both businesses and individuals to expand their reach and grow their income streams.

In this article, we will discuss the top 5 affiliate program options for 2023. We’re almost at the end of the year, and you should definitely plan for and prepare for the new year.

Before we venture further into this article, we like to share who we are and what we do.

About 9cv9

9cv9 is a business tech startup based in Singapore with a strong presence all over the world.

With over six years of startup and business experience, and being highly involved in connecting with thousands of companies and startups, the 9cv9 team has distilled important learning points into this overview of affiliate marketing.

Affiliate Marketing: 5 Best Options in 2023

  1. What is Affiliate Marketing?
  2. How does Affiliate Marketing work?
  3. What are Affiliate Platforms?
  4. How do Affiliate Platforms work?
  5. Best 5 Affiliate Programs Options in 2023

What is Affiliate Marketing?

Affiliate marketing is a type of marketing that involves promoting products or services offered by another company, and earning a commission for each sale or lead generated from your promotion.

The core players in affiliate marketing are the merchant (a “seller” or “brand”), the affiliate (usually a person or a service), and the customer (the final buyer).

It is a win-win scenario where the affiliate helps the company reach a new audience, and in return, the affiliate receives a percentage of the sale as compensation for their efforts.

The affiliate acts as a promoter, using their platform or network to spread the word about the company’s products.

The commission earned by the affiliate can range anywhere from a few percentage points to a hefty sum, depending on the agreement between the affiliate and the company.

Affiliate marketing has become a popular method for businesses to increase their customer base, and for individuals to earn an income by promoting products they believe in.

How does Affiliate Marketing work?

Affiliate marketing is a cost-effective way for companies to reach new customers and increase sales.

Affiliate marketing works by establishing a partnership between an affiliate, a company, and its customers.

The process of affiliate marketing starts with the affiliate signing up for an affiliate program, either directly with the company or through an affiliate network.

Once accepted into the program, the affiliate is given unique tracking links or codes that they can use to promote the company’s products.

The affiliate can promote the products on their own website, social media, email list, or any other platform they have a presence on.

When a customer clicks on the affiliate’s link and makes a purchase, the sale is tracked and the affiliate earns a commission for their efforts.

The commission is a percentage of the sale and can be a one-time payment or recurring, depending on the agreement between the affiliate and the company.

The amount of commission and payment structure will vary depending on the agreement between the affiliate and the company.

The company benefits from the affiliate’s promotion, as it helps them reach a new audience and increase sales, while the affiliate earns a commission for their efforts.

Affiliate marketing can be a profitable business model for affiliates, as they can earn a passive income by promoting products they believe in.

It is a performance-based marketing strategy that incentivizes both parties to work together towards a common goal: growing the company’s sales.

What are Affiliate Platforms?

Affiliate Platforms provide a third-party platform for individuals and brands to find and collaborate with one another.

Affiliate platforms are typically websites or networks that connect affiliates with companies looking for promotion.

They serve as a hub for affiliates and companies to find each other and provide the tools and resources needed to manage the affiliate relationship.

These platforms can offer a wide range of affiliate programs from multiple companies, making it easier for affiliates to find products to promote and for companies to find affiliates to promote their products.

Both parties reach an agreement, sign up for the platform, plan a collaboration, and begin working together. 

Some affiliate platforms can also provide affiliates with access to a myriad of marketing materials, tracking tools, and reporting capabilities, making it easier for them to promote the products and track their performance.

They can also offer support and resources for affiliates, such as training and advice on how to effectively promote the products.

On the other side, companies can use affiliate platforms to manage their affiliate program, track their performance, and pay affiliates for their efforts.

Affiliate platforms make it easier for both parties to manage the affiliate relationship and achieve their goals, while also providing a secure and transparent environment for both parties.

How do Affiliate Platforms work?

Affiliates create an account on the affiliate platforms and search for a product or service to promote.

Most of the time, the platform provides special links that affiliates can share on social media, with friends and family, and so on.

Affiliates get commissions when a customer makes purchases by clicking the link shared.

Affiliate platforms are used by businesses to increase sales.

The program is built on platforms with tracking technology that allows the affiliates to be tracked.

Best 5 Affiliate Platforms in 2023

  1. Clickbank
  2. eBay Partner Network
  3. Amazon Associates
  4. GiddyUp
  5. Commission Junction

1. Clickbank

Source: Clickbank

Clickbank is a popular choice for affiliates and companies looking to participate in affiliate marketing because of its user-friendly interface and large product marketplace.

Clickbank provides affiliates with access to a wide range of products in various categories, making it easier for them to find products they are interested in promoting.

The platform also offers a simple and straightforward process for affiliates to promote the products, including access to marketing materials, tracking links, and reporting capabilities.

Clickbank also offers a secure and transparent payment process, ensuring that affiliates are paid accurately and on time for their efforts.

It has paid out over $5.5 billion in commissions since 1999.

They have over 100,000 affiliates who work with them.

In recent years, they have emerged as one of the most dependable and efficient affiliate programs.

Clickbank’s marketplace is vast, with over 4000 high-quality products listed by large numbers of sellers.

Clickbank’s product categories include health and fitness, self-help, sport, e-business, home and garden, and so on.

Steps to be a Clickbank affiliate in 2023:

1. Open a Clickbank account.

2. Find products on Clickbank to promote. 

3. Examine a ClickBank Product Listing.

4. Establish an Affiliate Tracking Link (HopLink)

5. Drive Traffic to Your Affiliate Link

6. Keep track of your metrics and your progress.

2. eBay Partner Network

Source: eBay Partner Network

The eBay Partner Network is a well-established affiliate program that allows affiliates to promote eBay products and earn a commission on each sale they refer.

eBay Partner Network is another top affiliate program option for you to consider in 2023.

As of 2021, the eBay Partner Network had over 200,000 active affiliates, making it one of the world’s largest and most popular affiliate programs.

It provides affiliates with the tools and equipment they need to promote eBay’s products as quickly as possible.

Unlike some of the other affiliate marketing programs on this list, you will be working directly with eBay and its products as an eBay affiliate.

While you will assist sellers to some extent, your primary relationship will be with eBay.

To join eBay’s affiliate program, you must first create a partner account with them, as they work with their affiliates as partners.

Steps to be an eBay affiliate in 2023:

1. Navigate to and click the blue ‘Sign Up’ button in the upper-right corner.

2. Scroll down to the bottom of the page and click the ‘Sign in with eBay’ button.

3. Sign in or register for an account

4. Scroll down to the actual application on this ‘Sign Up’ page. Fill out the fields for your information, company information, and promotional information. Finally, at the bottom of the page, click the ‘Sign Up’ button.

5. You will then see a confirmation note on the page, and a separate message with the subject ‘Application Received’ should be on its way to your email account.

6. Congratulations on joining the eBay Partner Network

3. Amazon Associates

Source: Amazon Associates

Amazon has been assisting online marketers to earn income by advertising to millions of customers who shop on Amazon each year since its inception.

It has been in operation since 1996.

It’s impossible not to mention Amazon as one of the best affiliate program options for 2023.

An Amazon affiliate has a unique link to a product that he shares, and when it results in a sale, they earn a commission on each transaction.

And, with thousands of businesses learning how to sell on Amazon every year, the opportunity for affiliates to grow appears limitless.

To become an Amazon affiliate, simply go to the Amazon Associates page and click the Signup button.

Steps to be an Amazon Associates affiliate in 2023:

  • Make a website or a blog.
  • Go to the Amazon Associates website and click “Sign Up.”
  • Fill in your account information.
  • Enter the URL of your website.
  • Enter the store ID of your choice.
  • Describe how you drive traffic to your website.
  • Select a payment method.
  • Create affiliate links for Amazon.

4. GiddyUp

Source: GiddyUp

GiddyUp’s approach to developing performance-based partnerships is all about Partner Marketing.

They have over 150 DTC (direct-to-consumer) brands with which you can collaborate.

Affiliates of GiddyUp have exclusive access to these e-commerce businesses.

GiddyUp also offers a creative library to help with your digital marketing campaigns, as well as robust tracking and real-time data to help you analyze your performance month after month.

They have paid over $250 million as commission since 2013 to their marketing partners.

Steps to be a GiddyUP affiliate in 2023:

1. Navigate to and select “apply to be a marketing partner.”

2. Enter your contact information.

3. Enter your company’s mailing address, street address, and country.

4. Enter your company’s information.

5. Complete and submit your application.

GiddyUp reviews applications within 5 business days.

5. Commission Junction

Source: Commission Junction

Commission Junction (“CJ”) has been assisting affiliates and merchants for over 20 years.

They have worked with a number of online retailers.

According to the company’s website, it works with twice as many Internet Retailer 500 companies as any other affiliate program.

CJ also claims that its site is preferred by merchants twice as much as other affiliate marketing programs. To start as an affiliate on Commission Junction, click here (CJ).

Steps to be a CJ affiliate in 2023:

1. Go to

2. Select “as a publisher.”

3. Create an account and confirm your email address.

4. Accept agreements and fill out all necessary information.



In conclusion, affiliate marketing offers a unique opportunity for individuals and businesses to earn income by promoting products and services online.

With the right strategy and approach, affiliates can earn a significant income through affiliate marketing.

The five best options for affiliate marketing in 2023 are Clickbank, eBay Partner Network, Amazon Associates, GiddyUp, and Commission Junction.

These platforms offer a variety of affiliate programs, marketing tools, and resources to help affiliates succeed, and a secure and transparent payment process to ensure that affiliates are paid accurately and on time.

No matter what your background or experience level, affiliate marketing is a great option for anyone looking to earn income online.

By selecting the right affiliate platform and promoting products that align with your interests and skills, you can build a successful affiliate marketing business and earn a steady income.

Whether you are a blogger, YouTuber, or just looking for a new opportunity, affiliate marketing provides a unique and rewarding way to earn income online.

With the five best options outlined above, you have the tools and resources you need to start building your affiliate marketing business and earning income in 2023.

If you find this article useful, why not share it among your friends and network, and also leave a nice comment below?

We at 9cv9 Research Team strive to bring the latest and most meaningful data, guide, and statistics to your doorstep.

People also ask

What does an affiliate marketer do?

An affiliate marketer is a person who promotes and sells products or services on behalf of a company and earns a commission for each successful sale they make. The affiliate marketer is responsible for driving traffic to the company’s website and promoting the products to potential customers. They may use various methods, including writing blog posts, creating videos, running online advertisements, and more.

How can I start affiliate marketing?

Starting affiliate marketing can be a simple and straightforward process. First, choose an affiliate platform. Then, sign up for the affiliate program and receive a unique affiliate link or code to promote the products. Next, determine your niche or area of expertise and choose products to promote that align with your interests and skills. Finally, start promoting the products through your website, social media channels, email list, or other online channels to drive traffic and make sales. Remember to regularly track your results, test different marketing strategies, and continually improve your approach to maximize your success as an affiliate marketer.

Can beginners do affiliate marketing?

Yes, anyone can start affiliate marketing, regardless of experience level. In fact, affiliate marketing is a great option for beginners as it offers a low barrier to entry and the ability to work at your own pace. You do not need to have extensive knowledge of online marketing or sales to start affiliate marketing. All you need is a website or online presence, a willingness to learn, and a desire to promote products and services that align with your interests and skills.

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