$6.1B
U.S. event rental industry revenue forecast for 2026 — up 8% year-over-year
$32.6B
Projected global event management software market size by 2034
90%
Of software buyers are now more likely to choose a platform with AI capabilities
Market Size & Growth
A Market Riding Sustained Momentum
Event rental revenue is compounding faster than the broader equipment rental industry, as corporate functions, weddings and backyard celebrations push more spend into tents, tables, chairs and AV gear.
$83.5B
Combined U.S. construction, industrial & general tool rental industry size forecast for 2026 (ARA)
$8.5B
U.S. party supply rental industry revenue projected for 2026 (IBISWorld)
25%
Share of total U.S. rental industry revenue now coming from the event & party segment, up from ~15% two decades ago
$9.84B
Forecast size of the North America party supply rental market by 2030, up from $4.78B in 2023 (Grand View Research)
Software Landscape
Top-Rated Event Rental Software on Capterra
Star ratings across the highest-reviewed platforms in Capterra’s Event Rental Software directory, reflecting real verified user feedback in 2026.
Pricing Benchmarks
What Rental Businesses Actually Pay
Published starting prices across leading platforms show a wide spread — from lean solo-operator plans to full multi-location suites.
Rentman
$14
per user / month
Booqable
$29
per month, from
Goodshuffle Pro
$39
per month, from
EZRentOut
$59
per month, from
3 tiers, $29–$149/mo
Booqable’s pricing structure — used by 8,000+ rental businesses worldwide — includes unlimited orders, unlimited inventory and no commission on bookings at every tier, per its official Capterra pricing profile.
Wedding & Event Economics
Rentals Sit at the Heart of Every Wedding Budget
The Knot’s 2026 Real Weddings Study surveyed 10,474 US couples married in 2025 — rentals remain one of the most universal line items in modern wedding planning.
$34,200
Average U.S. wedding cost in 2025
2M
U.S. couples married in 2025, contributing to a $100B+ wedding industry
29%
Average share of total wedding budget spent on venue & rentals
74%
Of couples say their reception venue fee included rentals
$1,900
National average cost of a wedding tent rental in the U.S., typically ranging $800–$3,000 and benchmarked near $1 per square foot of coverage.
Software Buying Behavior
AI Is Reshaping How Rental Businesses Buy Software
Findings from Capterra’s 2026 Software Buying Trends Report (3,385 respondents across 11 countries) apply directly to event rental operators evaluating new platforms.
34%
Of software buyers globally are “successful adopters” with a smooth buying and implementation process
89%
Of buyers who regretted a purchase experienced implementation disruptions first
54%
Of successful adopters build a formal implementation plan before rollout
33%
Of organizations cite IT security as their top software investment priority for 2026